L’immaginazione immersiva

Abstract

Immaginazione Immersiva® (immersive imagination) explores the role of imagination for foresight strategies. Imagination influences decision making, creativity, empathy, and even physical rehabilitation. This unique faculty is critical for imagining future scenarios, encouraging divergent thinking, and challenging biases. Imagination makes future exercises more engaging, going beyond traditional brainstorming and bringing individuals into immersive simulations of reality. It is an inclusive and accessible practice, which does not require specialized knowledge. Over the course of 15 years, my research has transformed immersive imagination into a practice capable of autonomously generating future scenarios or supporting existing future methodologies. Immersive experiences are based on involvement, sensory stimulation and empathy and aim to provide key outputs not achievable through conventional thinking, through specific construction rules of preparation, storytelling and feedback. It is used as a foresight tool to improve future skills training, challenging existing visions, enriching speculative work and generating alternatives, thus giving birth to vivid scenarios.